Campaign Detail
Rincian performa kampanye spesifik
01 May - 31 May 2024
All Campaign
A
Aktif
Sheila On 7 - Concert Tour
Objektif
Event Engagement
CMP-2024-0315-004 📋
Periode
15 Mar – 15 Apr 2024
(32 hari)
Area
Jawa Barat
12 Area
Anggaran
Rp 60.000.000
Total Anggaran
Deskripsi Campaign
Kampanye untuk meningkatkan brand awareness Kopi Kenangan melalui media kendaraan di area strategis Jakarta.
01 May - 31 May 2024
Total Impressions
1.345.678
â–² 18.2%vs 01 Apr - 30 Apr 2024
Total Reach (Est.)
1.234.567
â–² 16.7%vs 01 Apr - 30 Apr 2024
Total Engagement
18.765
â–² 21.5%vs 01 Apr - 30 Apr 2024
Total Conversions
3.456
â–² 15.8%vs 01 Apr - 30 Apr 2024
CTR
1.39%
â–² 15.8%vs 01 Apr - 30 Apr 2024
Impressions Over Time
Performance by Area
Sudirman, Jakarta612.345
Kuningan, Jakarta504.321
Thamrin, Jakarta412.876
Kelapa Gading, Jakarta334.567
Gading Serpong, Tangerang276.680
Coverage Area
Coverage Area
Route Kendaraan
Top Devices by Impressions
Total1.345.678
LED Truck
40%(982.716)
LED Car
30%(737.037)
LED Van
20%(491.358)
LED Bus
10%(245.678)
Engagement by Interaction Type
Total18.765
QR Scan
45%(12.945)
Website Visit
30%(8.633)
Promo Code
15%(4.315)
Social Media Click
10%(2.872)
Conversions by Type
Total3.456
Website Conversion
50%(1.728)
Promo Redemption
30%(1.037)
Form Submission
15%(518)
Other
5%(173)
Quick Summary
Rata-rata Impressions / Hari81.893
Rata-rata Reach / Hari41.152
Rata-rata Engagement / Hari959
Rata-rata CTR1.17%
Frekuensi Rata-rata2.0
Total Vehicles
120
Aktif
Total Distance
18.560 km
Total Perjalanan
Total Online Time
432 jam
(92% dari total waktu)
Average Speed
28 km/jam
Rata-rata
Next Schedule
Periode Berikutnya
1 Jun – 30 Jun 2024