Audience Insight

Analisis mendalam mengenai profil audien

01 May - 31 May 2024
All Area
A
01 May - 31 May 2024
+12.4%

Total Unique Audience

1.245.678

+18.7%

High Intent Audience

342.120

+8.2%

Avg. Engagement Time

4.2s

+5.4%

Conversion Rate

1.24%

Gender Distribution

Male
54%
Female
46%

Age Group Analysis

Millennials Dominant

Gen Z

24%

18-24 y.o

Millennials

42%

25-34 y.o

Gen X

22%

35-50 y.o

Boomers

12%

50+ y.o

Top Interest Segments

Tech Enthusiasts92% Match
Coffee Lovers85% Match
Daily Commuters78% Match
Online Shoppers72% Match

Audience Recommendation

Optimasi Slot Pagi

Audien segmen **Professionals** terpantau sangat aktif pada pukul 07:30 - 09:30 di area Sudirman. Gunakan pesan yang relevan dengan produktivitas.

Targeting Gen Z

Meningkatkan frekuensi di area SCBD pada akhir pekan (16:00 - 20:00) dapat meningkatkan jangkauan ke audien Gen Z hingga **24%**.